Stronger, Healthier Lashes – Naturally

Enhance your natural beauty with innovative lash care, created for confidence and well-being.

BUY NOW Meet Rebecca

Contour stitch

229 kr

3 colors available

Blush stick

229 kr

3 colors available

Glow stick

229 kr

2 colors available

Noju Eyebrow pencil

209 kr

4 colors available

Lip liner

149 kr

4 colors available

Eye Shadow Stick

129 kr

2 colors available

Peptide lip tint balm

109 kr

3 colors available

Eyeliner Black

199 kr

Spf15 Lip Balm

129 kr

Ögon

Eye Shadow Stick

129 kr

2 colors available

Eyeliner Black

199 kr

Noju Eyebrow pencil

209 kr

4 colors available

Blush stick

229 kr

3 colors available

Contour stitch

229 kr

3 colors available

Glow stick

229 kr

2 colors available

Ansikte

Läppar

Peptide lip tint balm

109 kr

3 colors available

Spf15 Lip Balm

129 kr

Lip liner

149 kr

4 colors available

Our Solutions

Simple Eyelash Care

NoJu Eyelash Growth Serum

295 kr

NoJu

Eyelash Growth Serum

NoJu

Serum-enriched Mascara

NoJu Serum-Enriched Mascara – care & volume in one

229 kr

Eyebrow serum

295 kr

Eyebrow serum

Our History

A Dream of Natural Beauty

NoJu Essentials was born from a shared vision to boost self-confidence and highlight natural beauty. Founded by Rebecca, a makeup artist with 13 years of experience, and Emelie, a successful businesswoman, NoJu stands for 'Know Yourself'—a celebration of individuality and self-care.

We believe beauty isn't just about how you look – it's about how you feel. Join us on the journey to embrace your natural beauty and let your confidence shine through.